Other methods of generating traffic
On line
Other forms of marketing that will generate more website traffic should also be explored. You could find a method which not only drives loads of traffic to your website but quality traffic which converts to sales or leads. As with any form of Internet marketing the key is to test everything and drop what doesn't work quickly. The guide goes into much more detail! These methods also serve to build links to your website for SEO purposes.
Directories
If you work localy there are probably lots of free directories in your area, there are also the nationals like yell.com. Be prepared for calls from the directories asking you for paid listings, these can be good but try them free for a while and see if you get any traffic from them. Any directory worth its salt will generate traffic from the start!
Posting on Blogs
If you read a blog and you have a worthwhile comment to make, then make it. A lot of blogs get a lot of traffic so if your comments strike a chord with the blogs readers you will get traffic.
Writing articles
You are a specialist in your field so write article that will help others interested in what you do. Dont try to sell your product or service, just be helpful, you will build trust and get more traffic.
Posting on Forums
As with blogs, help people out on forums and they will visit your website!
Other PPC search engines
Although Google is the market leader there are others like Yahoo, Miva and MSN. If you can convert traffic these are all valid methods of getting more website traffic.
E-mail shots
You can buy lists of opt in e-mail addresses, please check the company you choose is reputable, you dont want to be tarred with the spammers brush!
Banners
Carefully designed and placed banners are a great way to generate traffic. Notice the words “carefully designed” the “you have won a laptop” banners just get on peoples nerves, and raise suspicions.
Off line
Your letter head, business cards, e-mail, advertisements, vans, cars cat, dog, gerbil, what ever should all have your websites URL printed on them. Choosing a good URL also makes sense as people are more likely to remember dog-shampoo.com than they are jackies-dog-grooming-products.com
Press releases
Got news – tell everyone – send out a press release both on-line and off line. This will not only generate website traffic but also gives you credibility because the newspaper/magazine is talking about you! On line PR can spread like wildfire so give it a go.
Popup Banners
Popup banners can also be a great way to generate traffic. Use at networking and tradeshows displaying your URL.
Newsletters
Keep people up to date on your products and services as well as adding your URL.